Appraisal Ai – Privacy Policy

1. About Appraisal Ai

1.1 Appraisal Ai is a national Australian business based in Western Australia that provides automated property appraisal tools and agent referral services.

1.2 This Privacy Policy explains how we collect, use, disclose and protect personal information when you use our websites, chatbots and related services.

1.3 We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

2. Anonymous and pseudonymous use

2.1 In many cases, we need at least basic contact and property information to provide an appraisal or make introductions, so using our core services anonymously or under a pseudonym is generally not practicable.

2.2 You may browse our public website without identifying yourself, but if you choose not to provide contact and property details, we may be unable to provide you with an appraisal or related services.

3. The information we collect

3.1 Information you provide directly

  • Contact details: name, email address, mobile number, suburb, state.
  • Property details: address, property type, features, renovation/condition scores, photos or descriptions you choose to share.
  • Appraisal details: your expectations, comments, feedback and other inputs during chats or forms.
  • Role, preferences and service requests: whether you identify as a seller, buyer, borrower, agent, advisor or other; your intended selling or buying timeframe; whether you request to be introduced to a finance professional, real estate agent or other service provider.
  • Promo and referral data: promo codes you use, who referred you, and any information you provide in connection with promotions.

3.2 Information we collect automatically

  • Technical and usage data: IP address, browser type, device identifiers, pages viewed, session duration and interactions with our bots or forms.
  • Log data: time and date of interactions, errors and system activity for security and diagnostics.

3.3 Information from third parties

  • Property data providers: recent sales, property characteristics, market data and automated valuation results.
  • Referral partners: when you use a promo code or come via a partner link, we may receive basic referral information.
  • Agents and service providers: feedback on referred leads and transaction status (for example, whether a referred property was listed or sold).

3.4 Profile enrichment

3.4.1 We may combine information you provide with information obtained from third‑party data sources (such as property data providers and agents) to create a more complete profile of a property or interaction.

3.4.2 We use this enriched information to refine estimates, understand usage and improve our services, in line with this Privacy Policy.

4. How we use your information

4.1 To provide and operate our services

  • Generate automated property appraisals based on your inputs and external data.
  • Present estimate ranges, confidence indicators and related information.
  • Facilitate introductions to real estate agents or other service providers when you request or consent or otherwise interact with a “meet”, “connect” or similar call-to-action indicating your instruction to be introduced.

4.2 To communicate with you

  • Send your appraisal and related follow‑up information.
  • Respond to enquiries and support requests.
  • Provide service updates, feature changes and important notices.

4.3 To run referrals, promo codes and commissions

  • Track when a user is referred via a promo code or partner link.
  • Share relevant data with referral partners in accordance with this policy and any notices at the point of collection.
  • Identify when a referred user engages or completes a sale with an agent, so we can manage fees or commissions.

4.4 To improve and protect our services

4.4.1 We may use information for quality assurance, analytics and model improvement, including:

  • Logged chat content and form submissions.
  • Derived values such as property scores, estimate ranges, confidence levels and referral outcomes.
  • De‑identified or aggregated data created from the above.

4.4.2 Where reasonable, we de‑identify or aggregate information before using it for long‑term analytics or model training, so it cannot reasonably be linked back to an individual.

4.5 To comply with law and enforce our rights

  • Comply with legal obligations, court orders and regulatory requirements.
  • Enforce our terms, protect our legal interests and manage disputes.

5. Automated estimates and AI

5.1 Some appraisals and interactions are generated or assisted by automated systems and artificial intelligence.

5.2 Estimates are based on third‑party data and information you provide and are intended as guides only, not formal valuations, financial advice or guarantees.

5.3 You should not rely solely on our estimates to make financial, legal or tax decisions and should seek independent professional advice.

6. When we share your information

6.1 With your authorisation

6.1.1 We may share your personal information with selected third-party organisations where you authorise or instruct us to arrange an introduction or facilitate contact.

6.1.2 This may include sharing your information with real estate agents, mortgage brokers, finance brokers, lending specialists, finance partners and other professional service providers.

6.1.3 Your authorisation may be provided in a number of ways, including where you:

  • click or tap a button such as "Meet an Agent", "Connect", "Get Introduced", "Speak to a Finance Expert", "Book a Finance Consultation", "Book a Meeting", "Talk to a Finance Partner", "Request a Call", or similar wording;
  • submit a form requesting assistance;
  • respond positively to a question or invitation from one of our staff members;
  • respond positively to an AI assistant or chatbot asking whether you would like to speak with a finance professional or other service provider;
  • respond positively to an email, SMS or other electronic communication inviting you to speak with a finance professional or other service provider; or
  • otherwise communicate that you would like Appraisal Ai to arrange contact with a third-party professional.

6.1.4 Where you provide such authorisation, you expressly instruct Appraisal Ai to share the personal information reasonably necessary to facilitate that introduction. This may include your name, contact details, property information, appraisal information, relevant preferences and any other information reasonably required to assist the third-party organisation in contacting you and providing the requested services.

6.1.5 Once your authorisation has been received, the disclosure of your personal information may occur automatically and without any further confirmation from you.

6.2 Finance professionals introduced through Appraisal Ai

Finance professionals introduced through Appraisal Ai operate as independent businesses and are not employees, agents or representatives of Appraisal Ai.

Once your personal information has been shared with a finance provider at your request or with your authorisation, that organisation becomes independently responsible for handling your personal information in accordance with its own privacy policy and applicable laws.

Appraisal Ai encourages you to review the privacy policy of any finance provider before proceeding with their services.

6.3 With referral and promo partners

If you use a promo code or come via a referral link, we may share information you provide to Appraisal Ai (for example, your name, contact details, property information and appraisal outputs) with the relevant referral partner.

Partners may use this information for their own marketing and follow‑up in accordance with their own privacy policies. We encourage you to review those policies.

6.4 With service providers

We use trusted third‑party providers to help us operate our business, including hosting, CRM, email, analytics, logging and property data services.

These providers may access personal information only to perform services for us and must protect it appropriately.

6.5 For legal and safety reasons

We may disclose personal information if we reasonably believe it is necessary to comply with the law, protect our rights or safety, or assist law‑enforcement or regulators.

6.6 Business transfers

If we are involved in a merger, acquisition, restructuring or sale of assets, personal information may be transferred as part of that transaction, subject to confidentiality safeguards.

7. International transfers

7.1 Some of our service providers and data hosts may be located outside Australia.

7.2 Where personal information is transferred overseas, we take reasonable steps to ensure it is handled in a way that is consistent with the Australian Privacy Principles, for example by using contractual protections and reputable providers.

8. Security and breach handling

8.1 We use reasonable technical and organisational measures to protect personal information, including encryption in transit where appropriate, access controls and regular monitoring.

8.2 No method of transmission or storage is completely secure. While we cannot guarantee absolute security, we aim to reduce risk through our safeguards.

8.3 If we become aware of a data breach involving personal information that is likely to result in serious harm, we will assess the incident and, where required by law, notify affected individuals and the Office of the Australian Information Commissioner.

9. Retention and deletion

9.1 We retain personal information for as long as reasonably necessary to:

  • Provide services and manage our relationship with you.
  • Comply with legal, accounting and reporting obligations.
  • Resolve disputes and enforce our agreements.

9.2 You may ask us to delete your personal information (including appraisal data) by contacting us at hello@appraisalai.com.au. We will comply where reasonably practicable, subject to:

  • Our need to retain certain records to comply with legal obligations,
  • Our legitimate interests in keeping limited data for fraud prevention, dispute resolution or internal record‑keeping.

9.3 We may retain de‑identified or aggregated information for analytics, research and service improvement.

10. Your rights: access, correction and complaints

10.1 Access

You may request access to the personal information we hold about you by emailing hello@appraisalai.com.au.

We will respond within a reasonable time (usually within 30 days) and may require verification of your identity before providing access.

We will not charge a fee to make a request, but may charge a reasonable fee to cover the cost of providing extensive access, where permitted by law.

10.2 Correction

If you believe information we hold about you is inaccurate, out of date, incomplete or misleading, you can ask us to correct it via hello@appraisalai.com.au.

We will respond within a reasonable time and let you know what action we take.

10.3 Complaints

If you have concerns about how we handle your personal information, please contact us at hello@appraisalai.com.au with details of your complaint.

We will investigate and respond within a reasonable period.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner.

11. Children

11.1 Our services are designed for adults involved in property decisions and are not intended for children under 18.

11.2 If we become aware that we hold personal information about a child under 18 without appropriate consent, we will take reasonable steps to delete it.

12. Changes to this Privacy Policy

12.1 We may update this Privacy Policy from time to time to reflect changes in our practices, services or legal requirements.

12.2 The updated version will be posted on our website with a revised “last updated” date. We encourage you to review it periodically.

13. Contact us

13.1 For questions, requests or complaints about this Privacy Policy or how we handle personal information, please contact:

hello@appraisalai.com.au

Last updated: 4 August 2026